XChange Security University: 5 Ways Partners Can Talk To Customers About Ransomware

Machine Learning

As attacks get more sophisticated and more targeted, Hickey said one way partners could step up is through machine learning technologies.

"With deep learning or machine learning, you have the capability to address unknown unknowns that are attacking customers," Hickey said. That's an area Sophos, for one, has been investing in, announcing in February the acquisition of machine learning company Invincea for $100 million.

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