Why should partners place their bets with Nectar rather than a competitor?
Because of the uniqueness of the technology. There is a vendor knowledge module they can build for anything they have and can manage and monitor it today. The product is only going to get better and more capable. As voice and video and unified communications overall start to become the responsibility of IT personnel, there is no better platform out there that can manage and monitor the unified communication platform today. With the development plans, marquee customers and partners we already have, it is only going to get better. In a head-to-head competition, Nectar never loses.